Archive for March, 2009

Mar200927

Deadworldisee

0

New interface for AdWords

Back in November, the new adwords interface was available only for a small group of U.S advertisers. Now the interface was expanded to more U.S. advertisers, as well as additional countries (such as the U.K. and Australia), and languages (such as Spanish, Japanese, French, and Brazilian Portuguese).

adwords-new-interface-300x242The new interface makes AdWords campaign management faster, clearer, and more intuitive. This means it’s easier to find your most important keywords across ad groups, navigate and edit your account quickly, and access and act on your reports.

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Mar200926

Deadworldisee

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Two new improvements to Google results pages

Google has announced two updates to results pages

Longer snippets to search results

With implementation of new Google search algorithm, snippets length is increased. So now search result will show more of posts which have all the keywords. Probably this might change how your website appears in search result and with implication of new search algorithm we will see more useful results.

More and better search refinements

“Starting today, we’re deploying a new technology that can better understand associations and concepts related to your search, and one of its first applications lets us offer you even more useful related searches (the terms found at the bottom, and sometimes at the top, of the search results page).“


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Mar200914

Deadworldisee

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Google Adsense introduces interest based targeting

Google continues to improve AdSense by implementing a new type of advertising based on categories of interest. When you access the sites from Google network, Adsense, YouTube, etc.., Google will store a cookie about your categories of interest. Using the information, no matter what site you visit, Google will display ads in your area of interest.

You can read more details on the official AdSense blog.

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Mar200905

Deadworldisee

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Google Analytics Certification

Google launched a new certification program, this time for Google Analytics, a tool very important to any webmaster.
The test is available online and contains 70 questions. It costs $50 to take the test. Once you pass, you’ll be registered as Google Analytics qualified., to promote you will need a minimum score of 75%.

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